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[HCM] Senior Brand Executive – Yachting

Job Benefit

  • Laptop
  • Insurance
  • Travel opportunities
  • Allowances
  • Incentive bonus
  • Health checkup
  • Training & Development
  • Salary review
  • Seniority Allowance
  • Annual Leave
  • Sport Club

Job Description

Summary

The Senior Brand Executive is responsible for developing and implementing all marketing campaigns for Tam Sơn Yaching: market research, marketing plan, implement and review all campaigns in order to develop strong brand image and support sales.

Manage and optimize external partner network.

Report to: Deputy Marcom Director

Responsibilities

1. TAM SON YACHTING – MARCOM

- Follow line manager’s guideline and subsidiary’s business direction to build annual marcom plan

- Build monthly marcom plans based on annual plan

- Work closely with subsidiary’s management on daily basis to understand company’s arising needs to maximize market share and revenue growth

- Based on subsidiary’s mentioned needs, discuss with direct supervisor to come up with solutions and execution plans

- Take charge in the execution of media, event, marcom collateral production and other plans

- Monitor brand health and propose initiatives for improvement

- Coordinate with supporting departments and maintain relationships with press, suppliers... to achieve best performance

- Prepare monthly reports

2. TAM SON YACHTING – SALE SUPPORT

- Support as requested by subsidiary’s management in sale-supporting activities to increase deal-closing opportunities

- Join meetings with potential prospects as requested by subsidiary’s management to support in following-up

3. OTHER DUTIES AS ASSIGNED BY THE SUPERVISORS

Job Requirement

Requirement

  • Bachelor degree in Marketing/ Communication or related fields
  • At least 3 years’ experience in Marketing field, 1 years at the same position
  • Eager to learn and move forward. Have the potential to develop.
  • Excellent communication skill. Persuasion skill is appreciated.
  • Experience in international working environment
  • Fluent in English. Knowing French is a plus.
  • Good at Planning and organizing, and following deadline.

 

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